Accessories - Watches

Hi-Def Performance. The future of performance surf watches is bright. Featuring a bright and bold high-res screen that's customizable to your preferred configuration. Pre-programmed tide makes sure you're always in the know when it comes to your favorite break. Recycled Ocean Plastics Our heritage in surfing and all things ocean has led us to a commitment to minimize our ecological footprint and leave the ocean in a better state than we found it. We’re collaborating with #tide to introduce their proprietary recycled ocean plastics in select watch models. Our goal is to get waste out of the ocean, and more people into it. #tide’s unique process allows us to repurpose all kinds of ocean plastics into safe, durable materials for our watches. Ocean plastics are shredded, cleaned, and combined with a proprietary formula to restore the original integrity of the plastic. We then process the material at a Swiss lab to achieve structural integrity for our watch cases. There are 550 beaches available to program as your home beach or your surf travel destination.

Anything but standard, this custom-built chronograph helps strike a rugged balance of technical functionality and elevated style.

Introducing the Regulus, a high-performance watch created in collaboration with agents from the Special Operations corps of the United States. Manufactured to withstand the most extreme conditions and with a simple design, the Regulus is always ready for action.

Like the perfect white t-shirt, the Medium Time Teller is an essential. Slightly smaller than the iconic model, its timeless design and sleek, numberless dial make it an everyday go-to.

The Atom digital watch is a fresh new design that takes from a vintage look which makes it perfect for any lifestyle. This men's vintage style watch even fits nicely under a wetsuit. Constructed with a thin 40mm lightweight & high-impact ABS plastic case and ultra soft silicone strap. The digital read-out features date & time, stopwatch, countdown timer, dual time, alarm and back light. Water resistant up to 100 meters (330 feet) and is backed with a 5 year limited warranty.

Like the perfect white t-shirt, the Medium Time Teller is an essential. Slightly smaller than the iconic model, its timeless design and sleek, numberless dial make it an everyday go-to.

Calling all groms! With the young ripper in mind, the best-selling Rifles Tide watch is now available in a smaller size. With 500 pre-programmed tide locations in graph or detailed display, the Rifles Tide watch is the perfect combination of function and value. An alarm, stopwatch, countdown timer and light put all the data you need right at your fingertips. The lightweight polyurethane construction is durable and tested to 100M water-resistance.

The ultimate surf watch without the bulk! We’ve included all the features of a digital watch plus 500 pre programmed tide locations across the world, in a mini size. Perfect for youth. Talk about value!

The Aurora is the perfect watch for your beach lifestyle and comes in a number of bright and fun colors to mix and match with that new bikini you’re planning on showing off this year. It has a 35mm light weight ABS case and comfortable PU strap and features a single jeweled movement for excellent time-keeping. Water resistant up to 100 meters (330 feet) and is backed with a 5 year limited warranty.

The ultimate surf watch without the bulk! We’ve included all the features of a digital watch plus 500 pre programmed tide locations across the world, in a mini size. Perfect for youth. Talk about value!

The Aurora is the perfect watch for your beach lifestyle and comes in a number of bright and fun colors to mix and match with that new bikini you’re planning on showing off this year. It has a 35mm light weight ABS case and comfortable PU strap and features a single jeweled movement for excellent time-keeping. Water resistant up to 100 meters (330 feet) and is backed with a 5 year limited warranty.

The Sentry Leather is an elegant timepiece with an adventurous side. Think black tie meets block party. The face pops with depth and detail, but with the solid stainless steel case, hardened mineral crystal, and waterproof rating of 100m, you don't have to worry about it not being able to hang in the real world.

Giving you the first-class experience all the way, the Porter looks as good as it feels—in no particular order. Its sleek profile and sophisticated design sit comfortably in any scenario, in other words, it takes any outfit up to the highest level.

Nothing else quite measures up. Named after the face size (51mm) and waterproof rating (30 ATM), the 51-30 Chrono is the OG oversized watch that birthed a whole style movement. It's the ultimate statement piece, but its pro-level chronograph and waterman functionality makes it so much more than a pretty face.